Monster Energy Logo, 2016. |
Monster Energy
Monster Energy is a popular energy drink brand.
Monster Energy is a popular energy drink brand.
The brand is known for its many
endorsements of athletes and extreme sporting events such as Kawasaki Ninja
Racing, Motocross, skateboarding, and BMX.
Monster Energy has a large following
across many social media platforms including: Twitter, Facebook, YouTube,
Instagram, and more.
Monster Energy
makes the effort to post regularly and to the point. The brand focuses on their
events instead of their product, and it seems to generate the most interest. Frequent
posts contain keyword sentences, very little wording, and often features
pictures.
Monster Energy
creates the most responses on Facebook where consumers and fans can share,
like, or comment on posts that interest them.
Popular Facebook post. |
Monster Energy
has found a strategy that works for them and implements it well. Frequent
posting of event pictures captures their specific audience in the intended way.
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